Rethinking time-to-value in B2B SaaS onboarding
built an ai-native vendor-customer platform that makes onboarding effortless on both sides
I turn early concepts into launch-ready products
I’m a designer with 13 years across physical and digital products. I started in luxury fashion, designing garments, graphics and brand identities for Alexander McQueen, Burberry and Casablanca.
I spent two years as the founding designer at a pre-seed startup, owning discovery, research and delivery, with 0-to-1 launches that lifted engagement by 30%.
Today I build AI tools at E.ON Next, where my squad owns its products end to end. The knowledge assistant I designed reached a 97% would-recommend score and a green light for company-wide rollout.

I solve problems quickly, listening to users through qualitative and quantitative methods. I don't chase pixel-perfect. I ship and iterate, and the craft means I do it fast and well. ˚ ⊹ 。 · ✧ Fashion trained my eye, the startup years trained my product judgement, and AI gave me the means to build it all myself. The backend too. Vector is live, and I wrote all of it. ♡ ❀ New domains are the fun part. I pick things up fast and put them to work while they're still new. ° ◦ ☆⋆✦ right now: vibing with Claude, going deeper on code architecture and 3D, trying to land a handstand and getting way too competitive at ultimate frisbee. ✿
/highlights
founding designer
COG · health-tech startup
pre-seed · built it 0→1
product designer
E.ON Next
AI tools · end-to-end
educator
BrainStation
passing the craft forward
senior print designer
Burberry · McQueen
top-label craft pedigree
built an ai-native vendor-customer platform that makes onboarding effortless on both sides
redesigned a knowledge system that cut follow-up contacts for 94% of support agents
drove bookings and engagement through flow optimisation and a check-in history feature
built a memory-first reflection agent for the london langchain x surrealdb hackathon
built the brand identity and a reusable component library that gives e.on next's ai products one consistent design language
/skills
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2026
built an ai-native vendor-customer platform that makes onboarding effortless on both sides

Product · UX/UI · AI · Full-stack
2026
/e.on_nextredesigned a knowledge system that cut follow-up contacts for 94% of support agents
Research · UX/UI · Testing · Launch
2025
/cog_adhddrove bookings and engagement through flow optimisation and a check-in history feature

Research · UX/UI · Testing · Launch
2026
/synapsebuilt a memory-first reflection agent for the london langchain x surrealdb hackathon

Product · AI Architecture · Backend